Your co-pilot for entering and scaling in the Brazilian market.

BTC helps global manufacturers navigate the complexity of Brazil with clear strategy, local expertise and hands-on execution.

From market entry diagnostics to full commercial co-pilot operations, we align your global vision with Brazilian reality.

Go-to-market Brazil Industrial & Retail Equipment Channel & Distributor Strategy Market Intelligence
Why BTC
We act as your Brazilian trade co-pilot – not just as an external advisor.
  • Experience with multinational manufacturers in food, retail and industrial automation.
  • Deep understanding of Brazilian taxation, pricing structures and go-to-market constraints.
  • Hands-on support: we help design, open and manage sales channels in Brazil.
  • Strategic plus operational: from PowerPoint to purchase order.

About BTC

BTC – Brazilian Trade Co-Pilot is a boutique advisory focused on one mission: helping global manufacturers land and grow in Brazil with clarity, speed and precision.

We combine over a decade of experience in B2B sales, distribution management, industrial and retail automation, imports and local market dynamics. Our role is to bridge the gap between your global strategy and how business is really done in Brazil.

  • Industrial and retail equipment expertise – inspection systems, weighing, packaging, automation.
  • Proven track record with international brands operating in Brazil.
  • Balanced view: strategic enough for the boardroom, practical enough for the sales floor.
  • Local perspective, global mindset and full alignment with your brand positioning.

The Brazil Market Challenge

Brazil is a high-potential, high-complexity market. Great opportunities coexist with regulatory, tax, cultural and operational hurdles.

Many manufacturers underestimate the amount of adaptation required and end up with the wrong partners, incorrect pricing, slow go-to-market and lost deals.

  • Complex tax structure impacting margins and pricing strategy.
  • Fragmented distribution channels and local relationship-driven sales.
  • Need for localized after-sales, technical support and service-level guarantees.
  • Competition from local manufacturers with shorter lead times and lower cost structures.

BTC helps you anticipate these challenges and design a realistic, profitable and executable entry route.

Services & Programs

Four core programs designed to cover the full journey: from understanding the market to running real operations with BTC as your co-pilot.

Program 01

Brazil Market Entry Diagnostic

A structured assessment of your opportunity in Brazil: market sizing, competition, pricing corridors, tax impact, potential channels and risk map.

Typical duration: 4–6 weeks
Program 02

GTM Strategy & Channel Design

We co-design your Brazil go-to-market: target accounts, value proposition, channel architecture, distributor profile, pricing and KPIs.

From strategy to action plan
Program 03

Commercial Co-Pilot Operations

BTC acts as your local co-pilot: helping open accounts, manage distributors, support sales cycles, forecast and track performance.

Retainer-based engagement
Program 04

Market Intelligence & Competitor Radar

Ongoing monitoring of market movements, key players, regulatory changes, pricing shifts and opportunities aligned with your portfolio.

Subscription model

BTC Co-Pilot Method

A simple, repeatable framework that reduces guesswork and increases your chances of sustainable success in Brazil.

Step 01
Diagnose

Understand your portfolio, global strategy and Brazil-specific constraints to define realistic goals and scenarios.

Step 02
Design

Build the go-to-market, channel structure, pricing model and service expectations tailored to Brazilian reality.

Step 03
Deploy

Execute with BTC as your co-pilot: partner selection, pipeline creation, key account focus and sales enablement.

Step 04
Optimize

Monitor performance, adjust strategy, refine channels and accelerate what works – while reducing friction and risk.

Sample Use Cases

How BTC can support manufacturers in different entry moments. The examples are illustrative and can be adapted to your context.

Industrial Inspection Systems Support for a European manufacturer looking to enter Brazilian food processing plants with X-ray and metal detection systems.
Retail automation GTM and channel design for a weighing and ESL solution provider targeting supermarket chains and fresh departments.
Packaging & Processing equipment Market diagnostic and partner mapping for high-value equipment with after-sales intensive requirements.

Book a conversation with BTC

Share a brief overview of your company, portfolio and current challenges related to Brazil. We will get back to you to schedule an introductory call and assess potential fit.

Prefer e-mail? Reach out directly: contact@btc-copilot.com